Just Do It..
A printed magazine about 100 entrepreneurs, 100.000 copies
"Wouldn't it be exciting to publish a printed magazine, in the same spirit as YouTube, in which a 100 entrepreneurs, or others who are involved with a new integral approach to social entrepreneurship, share their experiences and/or their vision? When everyone contributes a 100 euro, we will have 10.000 euro. With that money we can produce a magazine with 10.000 copies. Each author or contributor will receive a 100 copies for further distribution. 100 inspiring stories about value-driven entrepreneurship in action...I'd love to read those stories". With these words Caren Wormsbecher of printing company Drukkerij Wedding invited everyone to contribute to a special publication about special entrepreneurship in a special world...
It turned out to be a great idea: 99 authors contributed their story. Each and every one of them is an inspiring description of innovative entrepreneurship. A unique blend of what ideas are alive amongst social entrepreneurs, published with a new formula. An idea that integrates the open source philosophy of the internet in a printed magazine. As CHE Synnervation we have embraced this opportunity and contributed a text to the magazine, which is titled in Dutch "Gewoon Doen" (in English: "Just Do it"). You can read the full article in Dutch here.
On 9 December, the day that the magazine will officially be presented, the accompanying website www.gewoondoenonline.nl is up as well.